CRM that benefits existing and prospective club members

Engage and grow your club memberships faster with an all-in-one cloud-based solution

Technology has become crucial for clubs to run smoothly and manage memberships efficiently. With Optimiser CRM solution for clubs, operators can keep track of members and offer them real-time accessibility across all touchpoints to ensure superior experience, minimised inaccuracies and optimised operations. Optimiser features practical CRM and automation features, centralised contacts and communications, integrated emails and marketing automation.

Optimiser brings the power of the 'One' CRM platform that takes your club to a new level. Rely on CRM, which is secure, intuitive and easy to use.

What are the challenges of membership clubs?

Time is an important resource that is mostly short in supply, especially when it comes to the perspective of clubs. In order to offer extraordinary services, it is important for clubs to understand how individual members interact with staff and how you can keep members engaged and make things easier for them. Clubs require a technology solution to deliver strategies to manage sales, prospecting and existing relationships with members.

Maintaining networking momentum
Growing memberships
Engaging members to avoid churn

Managing huge data of prospects and members
Difficulty in unifying operations
Need for optimisation toolkit

Use Optimiser solution for membership clubs to keep members, guests and opportunities in one place

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How Optimiser helps membership clubs?

Growing membership

With the Optimiser marketing suite, clubs can effectively communicate with members and prospects, resulting in community growth
Bridge the gap between sales and marketing efforts by collating member cycle data and offering a leak-free user journey to capture more memberships

One platform to drive a faster and more productive membership cycle

Manage multiple members, use contact history to create a personalised experience and track members' journey across the full business scope
Allocate resources to areas that require more actions and use predictive lead scoring to save time and financial resources

CRM platform to understand members

Use detailed tagging and customised filtering options of contact management software. Associate accounts, tasks and important documents to store them in one place
Connect contacts with account and pipeline to enable context-specific pitches, which can be linked to third-party sites to ensure all information is available in hand

Conquer complicated event planning

Use Event Management Software to view all deadlines, allocate task lists and priorities and keep track of the budget through one module. Automate manual and time-consuming tasks
Manage several invites, and customise contact grouping to plan and manage guests smoothly. Engage with members to generate excitement through personalised templates and automated follow-ups

Club Membership Software to keep members happy

Sort and maintain information about subscription, accounting, preferences and communication history to grow the interest of members and prospects in your club faster
Use Optimiser Analytics to understand insights about members' journeys from start to finish. Segment members based on their requirements and communicate to members through email customisation and smart-scheduling

Create and Manage Communities

Using Optimiser platform, membership clubs can create communities of like-minded individuals, define their role, and use that data to manage and track meetings
Committee module allows users to administer community data, check their status, upload documents and view logs. It can be cutomised to suit their individual needs

Why is Optimiser the best CRM solution for membership clubs?

With Optimiser, Club owners can manage three important things: control, efficiency, and visibility. It allows clubs to personalise the dashboard, view everything they want to see at a glance, and track the efforts of their teams. Clubs can further track memberships and event enquiries, easy web form integration with the website, store all members' information in one place, access the database from anywhere, and define attributes.

Optimiser brings the power of One CRM solution for clubs, enabling them to attain better results with smart automation. Nurture prospects with personalised communication to convert them into loyal customers.

Features of Optimiser Solution for Membership Clubs